Logo Design For Singapore Police Force

LOGO DESIGN 1

Using the 3I model that stands for ideas, improvements and innovation as my design consideration you can see that my logo uses the negative white space to create the letter ‘I’ within the form ‘3’ which is in color. Negative space logo design involves focusing on the background of the logo and creating an object or symbol using the background color. This is how I create inspiring, creative and diverse design in the logo to relate to the ideas and innovation in the 3I model. Improvement comes in when people see and think out of the box. Therefore the form of the number ‘3’ in the logo is done in the shape of a box or cube in isometric view. This logo is versatile in a way that it can be done into a badge that actually mimics or match with the officers’ rank on their uniform. Officers involve with the team can proudly put this badge above their ranks as an added on badge to award them for their efforts and initiatives. Colors used are sophisticated and yet formal to match the role of the Home Team officers.

LOGO DESIGN 2

Using the 3I model that stands for ideas, improvements and innovation as my design consideration and inspired by the Japanese design. I created this logo with origami style. Origami folds are small, but they can be combined in a variety of ways to make intricate designs based on creativity, ideas and improvements in the colors, prints and folding techniques of origami. In this case these values relate to the ideas and innovation of the 3I model. The folds of the logo indicate the number ‘3’ and a star folding to signify excellence of the officers.